Grow with the Power of Search
Unlock the potential of search engines to drive business growth in our "Grow with the Power of Search" workshop.
Why search?
- Around 300,000 searches per day happen in Australia (Google)
- 98% of people read reviews online (Brightlocal,2022)
- 91% of Australian shoppers use Google search before entering a store (Google, 2024)
- Online search activity plays an active role in people's decisions
Learn how to optimise your online presence, boost visibility, and attract more customers by leveraging search engine tools and strategies.
Who is this for?
- Sole traders
- Small businesses
- Not-for-profit organisations and community groups
- Local Merri-bek traders and online businesses
Whether you are new to Search Engine Optimisation (SEO) or looking to refine your skills, this workshop will provide practical tips to help your business or organisation thrive online.
What you'll learn:
- What is SEO, and how to apply it in your activities
- Overview of SEO tools (Free V.S. Paid)
- Best Practices to Improve Your Local Search Presence
- Tips to make the most of your Google My Business listing
- How to balance user and search needs to create valuable content marketing
Bonus resources:
- Keyword search template
- Writing for SEO checklist
Date: Wednesday, 20 November 2024
Time: 10am - 11:30am
Venue: Bagung-bulok room, Merri-bek Civic Centre, 90 Bell Street, Coburg.
Book now
Contact
Merri-bek City Council
Elisa Grassa,
Business Development Officer
Phone: 9240 2370
Email: business@merri-bek.vic.gov.au